STRC at $100 · Strategy Conference · Saylor's Keynote
Sent Tuesday, March 10, 2026
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The Biggest Story This Week: STRC Holding at $100
STRC, Strategy's latest preferred stock product, has been holding strong right at $100 for about 11 days now. This is a product designed to strip the volatility out of bitcoin, maintain a pegged price at $100, and pay an 11.5% annual dividend — paid out monthly. The dividends are tax-deferred, meaning you keep the full dividends for roughly 10 years before any tax bill. Learn more about STRC.
Here's the short version of how the mechanics work: as money comes in to buy STRC, the price of the stock would naturally rise. But Strategy issues new shares to keep it pinned at $100. The money raised goes straight into purchasing Bitcoin. The thesis is that Bitcoin will grow at roughly 35% per year — with plenty of volatility along the way. Strategy offers STRC holders minimal volatility, pegged at $100, with 11.5% of that expected Bitcoin return going to STRC shareholders. The remainder flows into the common stock, MSTR.
What if Bitcoin goes down? This is where Strategy has a key advantage. They now hold roughly 738,000 bitcoin — the largest corporate holder on the planet (holdings). Bitcoin would have to fall to around $8,000 per coin before they even need to start thinking creatively about meeting dividend obligations. And Strategy has set aside nearly two years' worth of dividend payments in cash reserves — a level of commitment you almost never see (cash reserve announcement).
This week, Strategy raised $377M through STRC and $800M via their common stock — a total of $1.2 billion in bitcoin purchased this week (press release).
They're essentially a bitcoin-buying machine fueled by traditional capital markets. (I'll do a deeper dive on the amplification relationship between MSTR and STRC in a future issue.)
The Strategy World Conference: No One Was Panicking
Bitcoin's price has been rough over the past few months. But the Strategy World conference had a completely different energy — institutional adoption, bitcoin treasury companies, genuine excitement about where this is all heading. The people in that room aren't tourists. They're builders who've done the work and aren't going anywhere.
Saylor's keynote — "How to Make Money Digitally" — was another master class, explaining what Strategy is doing with bitcoin and how everyone can benefit (watch it). Here's what matters:
Bitcoin is digital capital. Everything digital is better — photos, music, video, intelligence. Why not digital wealth? Bitcoin is the first money you can actually move anywhere on Earth, instantly.
"Try taking a billion dollars of gold out of Tokyo. You just can't do it. On the other hand, you can move a billion dollars of Bitcoin into and out of Tokyo."
The fighter jet vs. the jumbo jet. Bitcoin is the fighter jet — fast, powerful, wild ride. STRC is the jumbo jet in first class. Same destination, but smooth — and you're getting paid along the way.
"People don't want to get rich suddenly in the distant future after a roller coaster ride. They want the jumbo jet airliner — and they want to recline in first class."
The bottom line: since bitcoin's all-time high about 4.5 months ago, bitcoin is down ~45%. STRC? Down 0% — and paid dividends the whole time.
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